Sitecore User Group Conference India 2019

Last month we hosted the very successful Sitecore User Group Conference 2019 (SUGCON) in India, this was our second SUGCON India. The event has been very successful in many ways and I want to share my view on the event.

First the number; I’m very happy to share that we had nearly 300 attendees during SUGCON India. During the days we had more than 35 sessions presented.  We had over the 100 attendees across our three workshops; Commerce, SxA and JSS- during the pre-conference workshop day.  We also managed to host a Sitecore certification opportunity for more than 70 developers.

The morning before SUGCON Sitecore hosted a business event Elevate the Experience. I had the honor to start this event, during the opening I talked about problems that marketers are facing today; The content lifecycle problem, the data insights problem and the communication cycle problem.

Right after Elevate the Experiences it was time for SUGCON to start. Everything was set, the venue looked great and the stage and screen was amazing. During the SUGCON keynote I focused on the three strategic pillars of Sitecore; Innovation, Time-to-Market and Enhancements and how this affect the day-to-day job of developers. I’ll make sure to share my deck in the upcoming days.

Mostly I enjoyed connecting with everyone, It’s great to connect with smart, passionate and friendly people.

A video says more than words (and pictures), here is a short impression of SUGCON India 2019.

My view on the India market

Hosting a developer event in India is key to uplift the knowledge and create product awareness, this will lead to better implementation which will lead to customer delight. I see a big shift where India is moving away from just outsourcing ‘simple’ development and maintenance to become the knowledge hub for EU and NA based agencies and bigger customers.

More and more complex implementation will be handled by full teams in India, driving more demand for training and knowledge events.  A great example of this was the high demand for the workshops and the high level of questions received during the workshops and sessions.

It was great to be in India again and I look forward to next year!

The first Sitecore User Group Conference in India

Sitecore’s first major User Group conference in Asia, was held in Bangalore, India, on May 16-17 2018. Originally the event was intended to accommodate 150 people, but interest exceeded expectations and the event reached more than 200 attendees.

Before the event we hosted a v9 Developer Certifications standalone exam. SUGCON India 2018 consisted of 18 sessions, put together by both Sitecore staff and elite community members, with Cloud and Commerce receiving the most emphasis. Continue reading “The first Sitecore User Group Conference in India”

Talk about a great experience; the 6th User Group Conference Europe

SUGCON Keynote presentation

Held in Berlin, April 23-24, Sitecore User Group Conference Europe marks the largest community event to date. A total attendance of 600+ people, coming from all over Europe, North America, Middle East and even Australia and New Zealand.

I had the honor presenting the opening keynote of SUGCON EU together with my Technical Marketing team. I started the keynote sharing my experiences and the evolution of SUGCON. How SUGCON started in The Netherlands in 2014 hosted by the Dutch User Group with 90 attendees growing in a few years to the largest Sitecore community event with 600 attendees in Berlin.  Thanks to the SUGNL and SUGDK to make this happen!

SUGCON EU history

This year we had a jam-packed itinerary of over 40 sessions, put together by Sitecore employees and community members, had something interesting for everyone to see and learn about regarding the latest release: Sitecore 9.

Continue reading “Talk about a great experience; the 6th User Group Conference Europe”